JRC Web is an SEO agency in Sabadell specialising in search rankings for companies and local businesses in the Vallès Occidental. We have spent more than 20 years helping small businesses and companies in Sabadell appear in Google’s top results, including its artificial intelligence answers (AI Overviews).
If you are looking for an SEO agency in Sabadell that talks straight and moves the needle, you are in the right place. We approach SEO with a mix of local quick wins and medium-term strategy so that growth is a steady curve rather than a spike. Day to day we run several projects at once in Sabadell, from bricks-and-mortar businesses to ecommerce: that cross-cutting view lets us spot patterns, prioritise what works and cut out the noise.
What do you get with us? An honest diagnosis, an actionable plan and reporting with no hot air. We would rather prove it through the work than convince you with promises. And yes, we work with no lock-in: we earn the renewal on results.
Barcelona is a competitive ecosystem: saturated sectors, bilingual searches, fast-moving trends and plenty of digital competition. Having run many projects here forces us to be surgical: every neighbourhood has its own micro-demand, and every vertical its own vocabulary. In practice, that means optimising the Google Business Profile, a consistent NAP, local reviews, LocalBusiness schema and hyperlocal content that captures neighbourhood queries and transactional intent. In our experience, combining local and technical SEO at the start speeds up the first wins.
The goals we look at together: clicks and rankings (GSC), traffic and conversions (GA4) and qualified leads in your CRM. We set targets by milestone (30/60/90 days) and keep to a fixed reporting cadence. As an SEO agency in Barcelona running a high volume of projects, we know that transparency shortens decisions and avoids surprises.
In Sabadell the searches never stop and neither does the competition. That is why, as an SEO agency in Sabadell, we work with a 100% business-driven approach: less hot air, more measurable growth. We get involved in your project as if it were our own: we understand your model, your margins, your sales cycle and your catchment area (Sabadell, Vallès, Barcelona). Day to day, we prioritise quick wins so you feel the momentum early (CTR improvements, local blocks, technical optimisation), while laying solid foundations for the medium-term strategy. We are part of JRC Web’s SEO agency in Barcelona, with more than 20 years ranking businesses in Catalonia.
What makes us different (method + local service)
A clear, actionable diagnosis. We deliver a plan ordered by priority (impact x effort) with owners and a schedule.
SEO focused on conversion. Not just visits: we work on the funnel, intent match and winning leads and sales.
Support close at hand. We speak your language, we meet in Sabadell whenever you need and we coordinate with your team.
Radical transparency. What we do, why, and what we expect to measure. No small print.
When people ask how we work, we usually say: “we do SEO for people and for the business, not for robots”. That is the mindset we apply to every delivery.
We start with a technical audit covering crawling, indexing, Core Web Vitals, architecture, canonicals, sitemap, robots, log files (where possible) and duplication. Our goal: remove the bottlenecks that stop Google from understanding and ranking your site. We include a prioritised backlog with tasks for your CMS/stack (WordPress, Shopify, Prestashop, headless, etc.).
Experience in practice: on local projects we usually find thin content, “orphan pages” and missing Schema markup; once that is fixed, Map Pack and organic performance improve visibly.
We optimise your Google Business Profile, categories, NAP, descriptions, Q&A, photos and posts. We work on local signals (quality citations and directories), geo-targeted service pages and review management (requests and replies).
What we have learned: for businesses in Sabadell, landing pages by service + neighbourhood/area and a healthy flow of verified reviews usually make the difference.
We define topics and clusters by intent (informational, transactional, local). We create and optimise content that answers real questions, with a scannable structure (H2/H3), tables, FAQs and FAQ/HowTo markup where appropriate. In parallel, we fine-tune CWV (LCP, INP, CLS) to add experience signals.
What we usually see: content that talks about the company but not about the user's problem; turning that around and answering objections lifts CTR and time on page.
We look for mentions and links that make sense: local portals, press in the Vallès, industry associations, partners and content worth linking to (useful guides, studies). No generic packages.
Our rule: quality > quantity. One link with real traffic and topical or local relevance can be worth more than 20 irrelevant ones.
In ecommerce we take care of indexable filters, facets, canonicalisation, pagination and rich product pages (attributes, FAQs, Product/Offer/Review schema). In B2B, we prioritise opportunity keywords (less volume, more intent) and case study or solution pages by sector.
What works for us: well-thought-out product and category templates plus value-led studies that both rank and sell.
We align expectations: current channels, seasonality, benchmarks and quarterly targets. We define KPIs (organic, leads, revenue, critical rankings) and risks. This is where we agree what is in and what is out to avoid spreading ourselves thin.
We tackle technical and content blockers that deliver value quickly (optimising titles and snippets, internal linking, fixing canonicals, improving money pages). Our experience is that a good first batch of quick wins speeds up traction and makes internal buy-in easier.
We map the customer journey and group keywords by intent and location (Sabadell, neighbourhoods, nearby towns). We create topic clusters and define pillar pages and satellites.
We write and optimise content, improve internal linking (hubs, breadcrumbs, contextual links), publish schemas (FAQ, LocalBusiness, Product, etc.) and run campaigns for local and industry mentions. At our agency, we usually coordinate with development so that the implementation does not end up stuck in a document.
Dashboards with Search Console + Analytics (or your BI tool), tracking of key rankings and SEO A/B testing where relevant (titles, modules, FAQs). We close monthly cycles with actions and next steps. In our work this avoids “doing things for the sake of it” and keeps the strategy alive.
With these tools we build a simple board: what to work on this month, what to measure next and what to scale this quarter.
If you are seeing this image, it is no accident: there is strategy, content and a lot of SEO behind it.
We create real success stories by optimising websites that looked stuck.
Service pages that do not rank: intent left unanswered, cannibalisation, thin content.
Weak local visibility despite good reviews: NAP inconsistencies, poorly defined categories, thin citations.
Ecommerce with faceted URLs: indexing and duplication problems that eat up your crawl budget.
Blogs with traffic that does not convert: informational content with no bridge to conversion.
SEO is not instant, but with a method it is predictable. Generally, you will see early signals (CTR and long-tail positions) within 4–8 weeks; at 3–6 months, improvements on your main keywords; at 6–12 months, consolidation and steady traction. Our experience has taught us that the projects that grow most are the ones combining fast implementation + consistency. If you need speed, we set up specific sprints (e.g. “Map Pack in 60 days”, “Architecture rethink in 30 days”).
We adapt the plans to your size, technology and goals. Here is a rough guide to give you an idea:
| Plan | Designed for | Includes | From |
|---|---|---|---|
| Starter (Local) | Local businesses and professional services | Express audit, GMB optimisation, 3 geo-targeted service landing pages, technical quick wins, 1 content sprint | €* |
| Growth | SMEs with several business lines | Full audit, content strategy, 6–10 landing pages, internal linking, selective link building, monthly reporting | €€* |
| Ecommerce / B2B | Mid-sized catalogues or consultative selling | Category architecture, scalable product pages, advanced schema, automation of critical content, mention campaigns | €€€* |
* Tell us about your situation and we will give you a fixed quote. We are transparent about hours, deliverables and timing.
A practical note: when the budget is tight, we prioritise high-ROI actions (for example, money service pages + reviews + key internal linking). In our experience, that speeds up the return.
Sabadell has a local market with strong competition in industrial sectors, professional services and retail. Unlike Barcelona, where digital competition is very high, many businesses in Sabadell have still not optimised their online presence, which is a real opportunity to reach the top 3 with less investment.
AI Overviews are the AI summaries Google shows at the top of the results. For businesses in Sabadell, appearing in them means capturing the user’s attention before any organic result. You get there by implementing correct Schema markup, structured content and local authority. At JRC Web we include this in the Pro and Premium plans.
In Sabadell the first visible results appear within 4 to 8 weeks. For settled top 3 positions, expect between 3 and 5 months. Appearing in AI Overviews can happen sooner if the Schema markup is implemented correctly from the start.
Yes. Sabadell has a long industrial tradition and many companies in the sector need B2B SEO to win corporate clients. We work on technical content strategies, rankings for industrial product pages and optimisation of service pages for B2B searches in the Vallès Occidental.
Local SEO for businesses in Sabadell includes: Google Business Profile optimisation, review management, NAP consistency across directories, geo-targeted service pages for the Vallès Occidental, content in Catalan and Spanish, and Schema markup to appear in Google’s AI Overviews.
Yes. We serve businesses in Sabadell, Terrassa, Rubí, Sant Cugat del Vallès, Cerdanyola del Vallès, Barberà del Vallès and the whole Vallès Occidental county. We also work with companies in the Bages and the Baix Llobregat.
Tell us what you need and we will prepare a quote within 24h.
No obligation. No lock-in.

